<?xml version="1.0" encoding="UTF-8"?>
<!--Generated by Squarespace Site Server v5.9.2 (http://www.squarespace.com/) on Thu, 11 Mar 2010 09:06:27 GMT--><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/"><title>Bid Management: Pay per click software</title><subtitle>Bid Management: Pay per click software</subtitle><id>http://www.tier1bidmanagement.com/bid-management/</id><link rel="alternate" type="application/xhtml+xml" href="http://www.tier1bidmanagement.com/bid-management/"/><link rel="self" type="application/atom+xml" href="http://www.tier1bidmanagement.com/bid-management/atom.xml"/><updated>2009-01-07T20:49:50Z</updated><generator uri="http://www.squarespace.com/" version="Squarespace Site Server v5.9.2 (http://www.squarespace.com/)">Squarespace</generator><entry><title>3 Great PPC Management Tools</title><category term="PPC Management"/><category term="bid"/><category term="bid management"/><category term="paid"/><category term="pay per click software"/><category term="ppc"/><category term="search"/><category term="tool"/><id>http://www.tier1bidmanagement.com/bid-management/2008/7/17/3-great-ppc-management-tools.html</id><link rel="alternate" type="text/html" href="http://www.tier1bidmanagement.com/bid-management/2008/7/17/3-great-ppc-management-tools.html"/><author><name>Tier1Expert</name></author><published>2008-07-17T20:37:43Z</published><updated>2008-07-17T20:37:43Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p><strong>Hey <a href="http://en.wikipedia.org/wiki/Marketeer">Marketeer</a>!<br /></strong><br />I created this site because if you're like me, you have been around the<a href="http://www.alexa.com/search?q=automated%20bidding"> Automated Bidding</a> block a few times. As a former <a href="http://en.wikipedia.org/wiki/Search_Engine_Marketing">SEM</a> manager responsible for important client <a href="http://en.wikipedia.org/wiki/Pay_per_click">pay-per-click </a>campaigns, I found it extremely frustrating investing time and money in the wrong bid optimization tool. So, I have created this website of companies that I feel in my opinion are the best.</p>
<p><strong><span style="font-size: 150%;">The three <a href="http://en.wikipedia.org/wiki/Search_engine_marketing">SEM</a> PPC Bid Management companies I recommend:</span> </strong></p>
<ul>
<li><span style="font-size: 80%;"><strong><a style="font-size: 200%;" href="http://www.searchforce.com/">SearchForce</a></strong></span> Compared to a few other <a href="#">SEM</a> technology companies, I found the bid management piece was very sophisticated, I reached my target goal the quickest and seen a significant decrease in cost. They have a few other tools that assist with campaign management.&nbsp;</li>
</ul>
<p>&nbsp;</p>
<ul>
<li><span style="font-size: 150%;"><strong><a href="http://searchignite.com">Search Ignite</a></strong></span><a> </a>Although I didn't test this tool it was very straight forward and they support quite a few search engines.They have their own tracking mechanism and campaign management as well.&nbsp;</li>
</ul>
<p>&nbsp;</p>
<ul>
<li><strong><a style="font-size: 150%;" href="http://www.clickable.com/default.aspx">Clickable</a>&nbsp;</strong> I am sure you are wondering about this one. When I first heard of this company, I was curious and unsure. So, I had a demo. It is a very impressive user-friendly software, they do not have bid optimization however, I would strongly recommend this company to a SMB or a medium size company that does not believe in technology, it is an apple like application that can make creating, editing, campaigns, ad groups, keywords an absolute breeze.</li>
</ul>
<p>&nbsp;</p>
<p>If you would like your company to be listed, send me an email I will review all info before posting.</p>]]></content></entry></feed>